On e-commerce growth, you’ll undoubtedly be looking for ways to start e-commerce for beginners and join this booming market. According to statistics, the number of online shoppers is expected to reach 2.77 billion by 2025. This equates to nearly one-third of the world’s population, with the number continuing to grow to 2.86 billion in 2026.
This rapid expansion reflects the massive
shift toward digital shopping, with e-commerce sales expected to exceed $6.8 trillion by 2025, making it a massive market that cannot be ignored. With the growing demand for e-commerce, the number of online stores has grown to more than 28 million worldwide, increasing competition and creating new opportunities for entrepreneurs.
In this article, we’ll take you on a journey to understand e-commerce for beginners, starting with its definition and importance, all the way to how to launch your own business step by step.
Definition of e-commerce for beginners
The definition of e-commerce for beginners is simply the process of buying and selling goods and services online through websites and online stores. However, it’s not limited to just completing sales; it encompasses all the efforts a seller makes to attract and engage with customers.
This journey begins with their discovery of the product and their decision to purchase. It continues after the sale through the user experience and loyalty programs to strengthen the relationship with the brand.
E-commerce encompasses many activities such as online shopping, electronic payments, and banking services, allowing anyone with an internet connection to participate.
For sellers, the primary goal is to increase sales using digital platforms and e-marketing strategies. This is because this field covers everything related to online selling, from digital advertising to payment processing.
Some companies rely on e-commerce as their primary sales channel, while others use it to expand their product distribution and reach a wider audience. In both cases, e-commerce is experiencing continued growth, making it a promising investment opportunity.
Before delving into the details of e-commerce, I recommend watching this video to get firsthand advice from industry experts. Nothing beats learning from the experience of successful entrepreneurs.
In this video, you’ll learn the story of an e-commerce company owner, how she overcame challenges along the way, and her valuable advice to help you take the first steps toward building your own e-commerce business.
Types of e-commerce
E-commerce can be a digital extension of a large retail store, or a small, individual-run store selling its products online. There are many e-commerce models that vary depending on the nature of the parties involved in the sales process.
- Business to Business (B2B)
This type occurs when a company purchases products or services from another company online. Examples include.